Mar 2018 - Present
Working as an external independent marketing consultant on Facebook's marketing efforts for Education.
HighlightsJune 2017 - Feb 2018
At August I was a one-man social army. I drove overall social, content and other marketing/ecommerce programs and spearheaded August's discussions on brand definition to drive the business forward leading to improved brand awareness and understanding and eventually conversion.
HighlightsNovember 2015 - May 2017
Lead the Social Community Management team with the objective of realtime response and triaging as well as trend and risk identification for the LeEco brand across social and e-retail channels.
HighlightsOctober 2013 - November 2015
Responsible for managing all social media properties related to Adobe Students and Education and Adobe Stock. Also responsible for Adobe Creative Cloud on Instagram.
HighlightsAugust 2012 - June 2013
I was the first Director of Social Media Marketing for the Media Sandbox program and I designed the overall Social Media Branding Strategy.
HighlightsJune 2011 - June 2013
I worked to create brand awareness and improve ASUS brand image among students at Michigan State University and across North America as a whole. In my second year I was promoted to Leader of the CampusLife blog and managed a small team of student writers.
HighlightsJune 2012 - January 2013
I made a lot of changes at the Impact as PD which involved working with directors at the station to define new standards for success for the station.
HighlightsFebruary 2012 - July 2012
I was responsible for first-contact with all new prospective volunteers and employees at the station and their orientation & training which included FCC rules and regulations as well as technical training with broadcast hardware and the SCOTTS Studios radio automation system. In this position I set the tone and conveyed the organization culture to all new incoming personnel.
HighlightsMay 2011 - July 2013
I gained experience with professional broadcast environments including specifically experience with on-air personality, programming, and live board operation. I also consulted on social media branding strategies and enacted some of the suggestions.
HighlightsApril 2018
HighlightsAugust 2010 - June 2013
Highlights